Whole show excellent use of 3D, it would be good for publicity.
On 22, 23 & 24 November 2010, H&M brought their flagship store in Amsterdam to live with a 3D projection mapping on the historic building. For over 3 minutes, guests and a gathered crowd enjoyed a surreal fairytale of light and magical effects. A red ribbon, wrapped around the building, untangles and transformed the building into a colorful dollhouse where nothing is what it seems.
Agency: Muse Amsterdam (www.muse.nl)
Production: MrBeam, Mickey Did It, BeamSystems.
This blog contains useful information on everything related to 3D modeling as well as other issues close mechanisms, simulations, animations, augmented reality, CAD and rendering any subject interesting tools for the design. Some content developed in EAFIT University.
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